TC Media – Fresh Juice Brand
Kerrin Hands was asked by TC Media to be the Creative Director for a new brand created in conjunction with national supermarket chain, Loblaw. He set about creating a unique, fun, upbeat brand that was informative and easily accessible across all demographics of Canadians. Informative and easy to navigate content, laid-back editorial, fun photography, impromptu illustrations and bright colours combined to create a unique product in the Canadian market.





The brand was carried over to digital content including a website (above), and a launch video (below).




Kerrin created this effective and attractive nutritional system for recipes.




Illustrated teaser posters and Pinterest campaign









